The ABC Close – Seller
Action – What we want them to do
Benefit – Why they should want to do it (Never more than 2)
Commitment – When should we do it?
Action: Why don’t we do this.. We should schedule a time for me to come to your home
Benefit: I” show you how our marketing plan will get you more showings than any other agent you’ll interview because what we have found is that the more your home get’s shown, the more it will sell for.
Commitment: What works better, should we do it this week or wait until the weekend?
Then followup with – Here is what happens next